10/2/19 | Products

Introducing Grapefruit Melon

We are excited to announce the launch of our
newest flavor

Grapefruit Melon Green Tea which will initially launch at the 2019 NACS Show, presented by the National Association of Convenience Stores, in Atlanta at booth #5735 in Hall C October 2nd-4th.

The addition of this new flavor

Shines light on the continued growth of CELSIUS’ proven functional beverages and the demand for healthier energy drinks offering vitamins without the sugar and calories found in traditional energy drinks.

On the heels of an exclusive flavor launch preview event in Miami, the new flavor makes its industry debut at NACS to capitalize on consumer shifts towards healthier, better-for-you functional energy

an on-trend addition to our current green tea flavors that we believe will appeal to a broader base of energy drink consumers

Kyle Watson

VP of Marketing at Celsius

The strengthening of the green tea as a flavor profile

Is a refreshing way to highlight the green tea that is already one of the key ingredients in the CELSIUS® proprietary MetaPlus® blend. The new Grapefruit Melon Green Tea flavor aligns with the ongoing Grapefruit and Citrus forward trends and acts as a zesty toner to the sweeter Honeydew Melon flavor profile.

image of woman drinking a sparkling grapefruit melon celsius

Grapefruit Melon Green Tea is the newest addition to the Celsius’ line and is currently available on Amazon.com and other select fine retailers in the Fitness, Vending, and Club channels of trade with planned authorizations taking place in Vitamin Specialty, Drug, Vending, and Convenience.

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